RugbyWarehouse: Online Rugby Store
Corporate Branding
Their Challenge: RugbyWarehouse is an online rugby supply shop. They are in direct competition with many large international businesses and felt pressure to quickly establish themselves as a serious competitor. The first step in their process was to brand themselves as a leader in the Canadian market. They were looking for a simple, clean logo that immediately said “rugby” and reflected their Canadian niche.
Our Solution: RugbyWarehouse is proud of their Canadian roots, so sticking with red and white was an important part of WebBloom’s process. A rugby ball depicting a Canadian leaf on it further reflected their Canadian presence. By keeping the logo clean and easily recognizable, RugbyWarehouse is able to utilize it in multiple mediums from rugby jerseys to web promotions. |