Island TradeLink
Corporate Branding
Their Challenge: Island TradeLink is a trade exchange located on Vancouver Island. They were looking for a new corporate identity that would be inviting to potential members of their trade network.
Our Solution: Rather than developing a completely new design, WebBloom built upon Island TradeLink’s existing corporate identity to maintain a sense of brand recognition. Sharp edges were softened and additional white space was introduced to provide a more inviting image. Careful consideration was given to keep the design from being overpowering and taking away from the identity of members of the trade exchange. |